Our Mission & Vision
Best-in-Class dental care for all.
Best-in-Class: requires having the talent, expertise, technology, knowledge and compassion to pay off this lofty goal.
For all: The affordability-to-value ratio is perfectly balanced. This level of dental experience is managed to make it accessible to everyone. Healthy for the patient, healthy for the staff, healthy for the doctor. Again, a balance of all of the little things that make work more enjoyable.
Refresh Dental will redefine dentistry. Though a lofty goal, we know there is opportunity to do just that – not only by partnering with practices and expanding our U.S. footprint, but also by examining all the key touchpoints between doctor and patient and building a model that is truly best-in-class.
We will continue to grow throughout the Midwest and Eastern United States. It will be smart growth. We will look for doctors and practices that, first and foremost, align with our core beliefs. Secondly, we will recruit clinical leaders in their communities that have a deep commitment to learning and a deep caring for their patients.
When we treat our Refresh Dental patients, we look beyond their dental needs. We will be their partner in tune with their total health. We will be proactive and engaged with each of them, anticipating their needs and building a high level of trust and a personal bond. And, regardless if they are self-pay or insured, all will receive the exact same standard of care.
Our Core Values
Emotionally Intelligent
While our collective IQs pushed us to the tops of our classes, our EQs separate us from our competition. We are emotionally intelligent in everything that we do. We don’t hide behind facemasks or tinted glass. Rather, we function in the office as if we are walking around in our patients’ shoes. This empathy helps us to create an unforgettable experience.
Approachable Educators
We make things simple and understandable for our patients. From explaining procedures to solving challenges with insurance billing, we put out the vibe that no question is a stupid question. And, we work hard to quickly deliver answers with sound explanations.
Healthy Bravado
We operate with a deep sense of pride and healthy confidence in our team. We have a bounce in our step that lets patients know that they are in the best hands. In a universe where like attracts like, putting our healthy bravado out there will bring in new customers with those same characteristics.